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緣來這麼近參加了「香港品牌。新。經典」新書發布首發儀式 So Klose’s Participation in HKBDC’s Book Launching Ceremony of “Hong Kong Brands: New. Classic” On 26 August 2015

01 Sep 2015 7:34 AM | Anonymous


So Klose’s Participation in   HKBDC’s Book Launching Ceremony of “Hong Kong Brands: New. Classic” On 26 August 2015

On 26 August, 2015, So Klose participated in a book launching ceremony for the new book “Hong Kong Brands: New‧Classic”on 26 August 2015 which was organized by Hong Kong Brand Development Council (HKBDC).   Since August 2014, a newspaper report series titled “Hong Kong Brands: New‧Classic” has regularly published by the BDC in collaboration with the Hong Kong Economic Times.  So Klose was interviewed by BDC as one of the Hong Kong Brand stories.  The reports collected the success stories of Hong Kong’s representative brands and were also compiled into this new book, enumerating their succession and evolutions as well as the invaluable experience of brand operators.  

緣來這麼近參加了香港品牌發展局、香港中華廠商聯合會聯同香港經濟日報於2015年8月26日假香港會議展覽中心舉行「《香港品牌‧新‧經典》新書首發儀式」。 香港品牌發展局與《香港經濟日報》合作推出「香港品牌‧新‧經典」系列報章專訪,由財政司司長曾俊華作序, 並細數本地代表性品牌的傳承與創新,以及品牌掌舵人的成功心得。 緣來這麼近亦接受了「香港品牌‧新‧經典」之品牌專訪, 成為這本新書香港代表品牌故事之一。  專訪自2014年8月起以連載的形式定期刊登,有關內容集結成新書名為《香港品牌‧新‧經典》的書籍,宣揚本地優秀品牌的成功故事。


For details of Brand Interview with So Klose, please refer to the Newspaper Report of "So Klose" of Hong Kong Brands: NewClassic 

品牌專訪 - 「香港品牌‧新‧經典」之「緣來這麼近」專訪

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